University of North Texas Athletics
Sponsorship Opportunities
10/20/2006 12:00:00 AM | General
Mean Green Naming Opportunities
Visibility Marketing:
Every institution of higher education has its own unique landmark(s) that students, alumni, visitors and community members readily associate with the institution’s excellence, image and quality of pride.
Stadium Naming Exposure in the Media -
- The name will appear on all box scores that are distributed to national, regional and local media. The box scores show up on well-known web sites like ESPN.com, CBSSportsline.com, USAToday.com, etc.-
- Regularly appear in sixth-largest national media market. Every time a television station airs a report they say “Reporting from Fouts Field...”
- Be predominantly displayed on MeanGreenSports.com which averages more than 13,000 hits per day.
- Appear on weekly press releases that are distributed to over 100 media members each week.
- Media guides will prominently display the stadium name, which are distributed to over 500 national, regional and local media members each year.
- Exposure on Mean Green Radio Network which is broadcast in two different top 10 media markets (Dallas and Houston) and has a potential listening audience of over 5 million people.
- Any additional events, such as outdoor concerts or high school playoffs held at this venue will also reference the name when publicizing the location and outcome.
Highway Exposure:
The stadium is bordered by both Interstate Highway-35 East and Interstate Highway-35 West. Both of these thoroughfares split adjacent to the site of the stadium and are the main interstate arteries through
The Texas Department of Transportation (TXDOT) determined that these two Interstate Highways generate traffic counts of 92,000 vehicles per day (I-35 East 61,000 per day and I-35 West 31,000 per day), 365 days a year. The traffic projections by TXDOT for this same corridor in 2020 are a staggering 147,500 vehicles per day. Literally millions of consumers every year will pass by this venue.
The name will also prominently appear on signage in and around the stadium, including but not limited to scoreboards, entry gates and our large graphic reader board adjacent to Interstate 35.
