University of North Texas Athletics
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North Texas Athletics has announced the launch of the Paramount program, designed to equip student-athletes with the knowledge and skills they need to benefit from the use of their name, image and likeness.
Paramount features a partnership with INFLCR and the INFLCR Verified product suite, which equips Mean Green student-athletes and staff with the resources to succeed in the upcoming NIL era.
The goal of the Paramount program is to educate Mean Green student-athletes on current legislation, assist them in the process of building their personal brand and empower them with tools to develop their own potential business opportunities.
Paramount will position student-athletes for personal and professional growth outside of the classroom and training and playing facilities through workshops and educational experiences utilizing multiple platforms. Key areas of focus will include education on state and NCAA legislation regarding NIL, personal branding strategies, foundations of business and financial literacy, and managing permissible opportunities related to name, image, and likeness.
Mean Green student-athletes will benefit from the vast expertise available to them on the UNT campus, in the Denton community and the greater Dallas-Fort Worth market.*
*Student-athletes should consult with UNT Compliance prior to entering into any formal agreements related to name, image and likeness.