UNT Athletics Expands "Beyond The Green" Series with FanWord
10/1/2024 9:00:00 AM | General
DENTON, TX – UNT Athletics is excited to announce the continuation and expansion of its acclaimed series, "Beyond The Green," a collection of compelling first-person stories told directly by its student-athletes.Â
In partnership with FanWord and its storytelling product, FanWord Stories, this series offers fans an unparalleled glimpse into the lives, challenges, and triumphs of UNT athletes, highlighting their journeys both on and off the field.
Launched to give the UNT community a closer connection to the student-athletes behind the jerseys, "Beyond The Green" has quickly become a staple of UNT Athletics' storytelling efforts. Each narrative is crafted to provide a raw and honest perspective from the athletes themselves, showcasing their personal experiences, hardships, victories, and the lessons they've learned along the way.
Starting this year, each story also highlights the various ways supporters can connect and engage with student-athletes. This will further assist UNT student-athletes build and promote their personal brands.Â
The two latest Beyond The Green installments feature football player Damon Ward and cross country athlete London Culbreath.Â
Supporters and fans can stay up-to-date on these stories by visiting the Beyond The Green platform. Each story also highlights the various ways supporters can connect and engage with student-athletes.Â
"We are thrilled to grow our partnership with FanWord, as we explore new and innovative ways to amplify the voices and stories of our remarkable student-athletes," UNT Senior Associate AD Taylor Bryan said. "The content we've created in conjunction with FanWord has exceeded our expectations, and we remain dedicated to empowering our UNT student-athletes to share their unique journeys in their own words. This collaboration aligns perfectly with our mission to Build Champions and Prepare Leaders, fostering an environment where every athlete can shine."
FanWord, the company behind the storytelling platform, has been a crucial partner in bringing these stories to life.
"UNT has been a remarkable partner since day one," said FanWord CEO Christopher Aumueller. "Their athletes — across all sports — have incredibly powerful stories and we are beyond honored to help bring those stories to life. In today's college sports day and age, we believe it's instrumental for athletes to have a voice, and UNT clearly shares that mindset."
Follow UNT Athletics on all social media channels @MeanGreenSports to never miss out on these feature stories.Â
ABOUT FANWORD
FanWord is one of the leading storytelling companies within the college sports and NIL (Name, Image, Likeness) industry, collaborating with over 50 athletic organizations across various levels. To learn more about their unique storytelling product, FanWord Stories, click here.Â
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