Steve Keasler - Senior Associate AD, NIL / General Manager - Staff Directory

Staff Directory

Steve Keasler

Title:
Senior Associate AD, NIL / General Manager
Email:

Experienced athletics administrator Steve Keasler was named UNT's Senior Associate AD for NIL and General Manager in August 2024. In this newly created role, Keasler works to manage, organize, and advance NIL opportunities for all Mean Green student-athletes.

A veteran of more than 30 years in college and high school athletics, Keasler joins UNT after spending the last six years as the Executive Director of Athletics at Carroll ISD in Southlake, Texas.

In his time with the Dragons, Keasler helped Southlake Carroll win the UIL 6A Lone Star Cup in 2019, 2023 and 2024 as the top athletic department in the state. In total, Carroll ISD won 17 UIL State Championships in his six years at the helm.

Keasler helped form the Carroll Athletic Hall of Honor, Dragon Touchdown Club and served as a committee member on the THSADA. He also served as the 6A Golf Regional and State Director.

He also worked at Carroll High School from 1994-2004, where he was a teacher, assistant coach for both football and basketball and the head girls’ and boys’ golf coach. He helped the Dragons’ golf programs qualify for the state championship in five consecutive seasons from 1999-2003.

Prior to moving to Carroll, Keasler served as the Executive Director of Athletics at Midlothian ISD from 2008-18.

At Midlothian, Keasler served as the District Executive Chairperson for Districts 14-5A and 5-5A. He also led the establishment and launch of the Midlothian ISD Hall of Honor and served as its Executive Director.

Keasler was also an assistant golf coach at the University of Texas from 2004-08. He helped the Longhorns qualify for the NCAA Championship in three of his four seasons, highlighted by an 11th-place finish in 2007.

No stranger to the North Texas region, Keasler also spent time at both Callisburg ISD and Grand Prairie ISD.

Keasler earned an undergraduate degree from Texas A&M-Commerce in 1989 and a master’s from TCU in 2001.